At Good Super, we’ve been quiet, but we’ve been working hard in the background.
We have new investment options. These new options are dedicated causes, which you can have your superannuation invested towards.
How does it work?
Each member will now be able to choose an investment option to support a cause that matters to you. Let’s say you choose to invest in favour of our ‘animal welfare’ investment option. This means companies that Good Super has identified as being involved in the production of animal products will be excluded from the investment portfolio.
For each cause, a different investment portfolio of companies is held. Starting with companies listed the MSCI World index and the ASX300, companies are then removed from your portfolio or over-weighted to reflect the cause’s screening methodology. Screening is the process of selecting companies to invest in based on a social, environmental, corporate responsibility and equity-based agenda. As such, as investors, members will have ‘objectionable’ and ‘favourable’ companies taken and added, respectively, to their investment portfolio.
To do this, we have collaborated with OpenInvest.
Who is OpenInvest?
OpenInvest is an financial technology company based in San Francisco. OpenInvest provides Good Super with the ability to invest our member’s super in line with the new cause-based investment options. OpenInvest’s investment methodology requires thoroughly researched data sets and industry group reports, to screen companies in alignment of an investor’s cause. OpenInvest is a proponent for social activism and seeks to empower individuals to divest or invest based on their values and passions.
Why have we introduced the new investment options?
This started with you our members providing us with the feedback and ideas to generate more bespoke values-based investment options for their super. Good Super doesn’t want to take the conventional route that most superannuation funds follow. We wanted to give something unique to our members. We are a values neutral superannuation fund, and we want our members to be provided with a platform to decide where and how their money will be invested.
Why hasn’t any other super fund done what we have?
Simply, because it’s hard work. We have sought to build a fund that enables members to take back control of their investments by creating more customised products that you will not find at other super funds. This is no easy task which is why other super funds do not bother. We’ve worked hard setting up our new investment options and appreciate your interest.
Who can we influence, as a collective?
We seek to influence the behavior and decision-making of corporations, financial institutions, governments and individuals.
When we think about the ‘power of the purse,’ to impact large social and environmental issues by hitting the bottom line of companies, we must also consider the extent of the superannuation industry to create an impact, as it holds $2.3 trillion in assets. As such, steering this money towards companies with ethics, corporate social responsibility, the environment and surrounding communities in mind is imperative for achieving good ends.
Which cause will you fight for?
Explore them here.